> Defining an IT Strategy – Framework, Imperatives & Challenges

 > Prospection, acquisition and customer loyalty development

How to increase revenues through Customer Value and e-Marketing?

In the current economical situation, e-marketing projects must be financially justified and generate fast ROI. A simple and analytical way of facing this challenge consists in introducing the Customer Value concept in your e-marketing (in other words, make sure each action towards your prospects or clients is profitable). Considering the drastic budget cuts resulting from today’s context, this conference will provide you with a few tips to turn your e-marketing costs into profit and revenues.

> Table ronde Outsourcing

Does outsourcing concern only large entreprises and IT domain?

> IT Strategy Alignment course

How to align an IT Strategy to a Business one?